Tips and Techniques

10 more new things you can do with Knovio Gold

Recently, we published a list of ten things you can do with every Knovio Upgrade. But you’ve chosen to step up your game with Knovio Gold, and I wanted to share with you ten more things that come with that step-up in capability.

Ten Key Knovio Gold Features

  1. Create a quiz or KnowledgeCheck. Whether you’re an educator, trainer, or marketer, you’ll find power in being able to ask your viewers questions along the way. We support open-ended questions, too!
  2. Sign in your viewers with a guestbook. Want to know exactly who’s viewing your content? Add a guestbook form up-front, and it will instantly shed light on who’s watching.
  3. Add a password to your presentation. The guestbook feature allows you to require a password so only the invited can watch your content.
  4. Export with the highest possible online video resolution. While every Knovio upgrader gets 720p video export, Knovio Gold kicks it up to a full 1080p. Crispness to impress!
  5. Get detailed viewer-by-viewer tracking information. In combination with Knovio Gold’s guestbook feature, you’ll get detailed, viewer-by-viewer reports not only on who watched, but how engaged they were, what questions they answered, and more.
  6. Use your content in a learning management system. With Knovio Gold, your Share page now lets you export a SCORM file that allows your Knovio to be snapped right into SCORM-compatible Learning Management Systems.
  7. Embellish your quizzes. Don’t just ask questions in text — embed images, add right/wrong answer feedback, and scoring criteria. And use our unique multi-section quizzing to sprinkle questions throughout your Knovio, not just put them at the end.
  8. Issue completion certificates. Whether you’re certifying your viewer or just wanting to give reinforcement and encouragement, you can issue customized completion certificates to those who pass your quizzes.
  9. Customize your guestbook with the fields you want to track. Don’t just use the fields we supply. Ask your viewer just about anything when they register, and have it show up in your tracking reports.
  10. Get detailed notifications when someone watches. Set Knovio up with notifications to let you know by email when someone watches, and send you information about their level of engagement.

A great way to get started on these Knovio Gold features is to read the easy-to-follow documentation we’ve written: “Creating Quizzes with Knovio Gold”.

Remember, these are all in addition to the new features that every upgrader gets. If you missed the post and video series on that, you’ll find it here: “Ten New Features that Every Knovio Upgrade Gets”

Videos: 10 Things You Can Do with Every Knovio Upgrade

knovio-pro-features-video

Let’s be honest. The reason many people upgrade their Knovio is because they hit one of the limits of the free edition: recording time, number of presentations, or standard-definition video export. But when they get their upgrade, they find a whole new world of features — and new creative possibilities — open to them. New designs. New interactive features. New tracking.

I’ve just completed a new video series to help upgraders discover and learn the new power within their hands. And every one of these videos was made with Knovio Pro. I hope these are helpful as you continue to learn and explore Knovio.

10 Key Features of Every Knovio Upgrade

  1. Clickable chapter navigation – Your viewers now see a list of chapter titles, taken from your PowerPoint slides.  You can also change these chapters.  (See how.)
  2. Alternative player designs – You now have more than a dozen player layouts to choose from, to give your Knovio different looks and interactive features.  (See how.)
  3. Embedded video clips – You can insert video clips right into your Knovio and show them in the flow of your slideshow.  (See how.)
  4. Footnotes and attachments – Enhance your slideshow with dynamic footnotes, reference links, and attachments that can invite your viewer to find out more.  (See how.)
  5. PowerPoint animations – Unlike with the free version, your upgraded version of Knovio takes full advantage of the animations that are built into PowerPoint, and give you the ability to step through those animations as you narrate.  (See how.)
  6. HD video export – While the free version lets you export Knovio to standard-definition video files, now they can be rendered in full high-definition 720p crispness.  (See how.)
  7. Email receipts – Send your Knovio to someone, and get a detailed report back by email when they view it: when, how much, and even an engagement score to see how they interacted with it. (See how.)
  8. Personalize with your logo and colors – While our blue, white and gold templates are designed to be attractive, we understand you might want to customize the appearance of your Knovios with your own branding, including a logo for your business or school. (See how.)
  9. Set autoplay, looping, and redirect – With your new Knovio version, you have much more control of how your Knovio plays.  You can set it to auto-play or even loop continuously, and you can even set it to redirect to another web page after it’s finished playing. (See how.)
  10. Your Knovios Won’t Expire – We assure you that your Knovios will stay online and available as long as your account is current, unlike Knovios created with the free product, which are subject to deletion.  No advertising on your Knovio player, either!

Knovio Gold and Knovio Suite users get even more capability — like quizzes, registration, password protection, detailed tracking and more. We’ll cover those in a future video series.

What Network News Anchors can Teach you about Framing Video Selfies

After looking at a few thousand video “selfies” made with the Knovio online presentation tool, the conclusion is inescapable: most people don’t intuitively know how to frame their self-headshot for maximum effect.  It’s worthwhile, then, to take a moment to see how the network news programs showcase their anchor talent, and then apply that to Knovio.

Take a look at these shots of some of the most visible news anchors in America.  What do you notice?

network-news-anchor-video-framing

The framing of each of these standard shots is characterized by three things:

  • The top of the person’s head is close to but just below the top of the frame;
  • The shoulders of the speaker are clearly visible; and
  • The eyes of the speaker are approximately 1/3 of the way from the top of the frame.

In contrast, take a look at these (disguised) headshot video images taken straight from publicly-distributed presentations made by Knovio users: misframed-shots

These display the most common mistake made by Knovio users: improper framing, with too much headroom.  And because we as television viewers are conditioned to a certain style of video framing, the result is that the video can be distracting.  What’s more, improperly framed videos rob the viewer of the chance to read your body language, facial expressions, and gestures that can add to your Knovio story.

rule-of-thirdsVideo producers often talk about the “rule of thirds” in composing a video frame, in which the most important elements of the picture fall on the one-third mark within the frame (see the reference image to the right).  In a single-subject image like a face-forward headshot, the vertical lines are less relevant, but it’s generally agreed that the most powerful framing is achieved by placing the presenter’s eyes on the horizontal line one-third of the way down from the top of the frame, and the top of the head just below the top of the frame.

michael-kolowich-rule-of-thirds-video-framingHere’s how this applies to a presentation I recently recorded for Present-It.com (see the image to the left).  By keeping your eyes on the one-third line, your head just below the top of the frame, and your head centered in the frame, you’ll look your best, and be in position to take full advantage of the gestures, body language, and facial expressions that are very much part of a well-presented Knovio story.

Simple Questions for Presenters to Consider

“If all you want to do is create a file of facts and figures, then cancel the meeting and send in a report.”
-Seth Godin, author, entrepreneur, marketer, and public speaker

When preparing, then reviewing, a presentation, pitch, or even an online tutorial, there are some questions you should ask yourself.

  1. How passionate do I feel about this topic?
    If you’re tasked with putting together a presentation at work about something you’re not super enthused about…fake it. Passion is contagious and it will get your audience to perk up and pay closer attention. It works.
  2. What am I offering?
    If it isn’t immediately evident, inspect your topic and ask what your position is on it: are you offering a different vantage point, or a unique insight? Try to pull out an angle that will elicit an “aha!” moment from your audience.
  3. How big is my audience? How big is the room?
    If you’re delivering a pitch from across the country, you may not have the advantage of knowing this beforehand. It’s an aspect of creating presentations that isn’t often considered. Take a look at the spacing and size of your visuals – pictures, graphs, animation, and font. If it’s too busy or small, you’re going to lose your audience’s attention.
  4. Is my delivery all that it can be?
    By itself, PowerPoint® is one-dimensional and linear. The beauty of online, multi-media presentation tools like Knovio Web, Knovio Pro, Knovio Campus and Knovio Mobile is that they truly turn what would otherwise be a rather static experience into on pitch with personality. By adding voice and audio commentary to your slides, you also add texture and life.

Real Estate Presentation Primer: How to Connect with Buyers

Even if you’re a seasoned pro in the industry, it can be a good idea to take a metaphorical step back and take stock of your approach. Do you need to update your methods or contacts? Are your presentations as effective as they could be?

We’ve put together a brief checklist of things to consider while reviewing your presentations to sellers.

  •    Personalize it. Of course you know that personality goes a long way. Personalizing each listing can take a little more time than using the same presentation over and over, but it can pay off. The more sincerity and unique knowledge you can convey, the better. Rather than use generic market reports, get familiar with the surrounding locations and what other homes have sold for in the area.
  •    Pivot your viewpoint. Step into your sellers’, and potential sellers’, shoes when creating your presentation. This helps with the tone, pacing, and length of your content. Have they sold a home before? Are they short on time? Do they tend to ask a lot of questions?
  •    Professionalize it. If you’ve been using the same software or online tools since Day 1, it’s time to shop around for something more modern. A simple PowerPoint may have sufficed a few years ago, but when you update to a presentation tool like Knovio Pro you can personalize, customize, practice, edit, and share your presentations with ease.

Our free 14-day trial gives you the chance to see if Knovio Pro is the right tool for you and your business. With voiceover and video, Knovio enables you to highlight your strengths to sellers and potential buyers, too.

“Reading Decks” and the Slideshare Dilemma

Just about every piece of modern advice about creating PowerPoint presentations offers the same kind of tip: when crafting a slide, less is more.  And that especially applies to words on a slide.

“Use big, bold images and an evocative, memorable phrase,” the experts say.  They point to Steve Jobs, one of the most powerful presenters of all.  Jobs rarely used more than two or three words on a slide.  Sometimes, just a single number would make his point.

That’s great for live presentations.  Minimalist slide decks focus attention on the storyteller, not on the slides.  And the elimination of long, wordy slides forces speakers to resist the temptation to merely read bullets off the screen.

But have you ever had this experience: You attend a great presentation — one whose concepts you want to share with your colleagues.  The speaker says, “My slides are available online on SlideShare.”  You go back to the office, open the deck, and all you see are images and a few scattered words.  Sharing the deck with your colleagues is useless: you “had to be there.”  Much of the commentary behind the slides is lost.

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Nailing your Next PowerPoint Presentation: A Step-to-Step Guide

My daughter Lindsay Kolowich, who writes for HubSpot’s blog, just published a very useful guide to improving your PowerPoint presentations.  Every Knovio user should take note, because a great Knovio typically starts with a strong PowerPoint deck.

Here’s an outline of what she talks about in her article, “The Start-to-Finish Guide to Nailing your Next PowerPoint Presentation”, along with simple instructions and suggestions.

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