Posts by Zack Darsch

8 Ways Your Organization Could Start Using Video Smarter

Video is the now and the future of almost everything we do. Marketing, internal communications, even journalism is catching up with the times. Everybody is jumping on the bandwagon, but are you using it to the best of your ability? After talking to many people at Content Marketing World, it was clear that the majority of people…

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5 Things We Learned From Content Marketing World 2017

Don’t cry because it’s over, smile because it happened. Content Marketing World, the largest content marketing event in the world, unfortunately has come and gone, but now back in the office I have brought a whole new list of skills and tips to use moving forward. As a young marketer and first-time conference attendee, I…

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10 Powerful Resources to Make Your Online Presentations & Video Better

We compiled these free video resources to make your online presentations and video better

You’ve created your presentation or flip-deck video. The content is highly informative. But, you still feel like it’s missing something. A better layout? Music? Animations? Any of these elements can impact the viewer experience and whether or not they really connect with the incredible content you’ve created. After all, viewer engagement is ultimately one of the…

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3 Questions to Think About With Video Analytics

Analytics for online presentations

  It’s no secret that in 2017 data analytics is the new black. Companies are placing a greater and greater emphasis on tracking and measuring all facets of their business efforts. The only problem:  too many people don’t understand what their data means, or what they need to know. Understandably so, too. With so much data it can…

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9 Essential Steps to Creating Authentic Video

Authentic Video is what you need to break through the digital noise

What is ‘authentic video’? That is a great question, and an easy one to answer. It’s exactly what it sounds like. Authentic video is simply video that comes across as real. It doesn’t matter who you are, where you are, or what resources you have. If you are knowledgable and passionate about your material and…

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5 Key Takeaways From TMN’s Knowledge Hosting Webinar

Knowledge hosting is the future and it's exactly what you need to start being smarter with your video and content.

Knowledge Hosting is a new and exciting platform approach to integrating rapid creation, hosting, organizing, collaborating, and measurement of new rich media. This was the central focus of our latest webinar, Beyond Video: Why Every Learning Organization Needs a “Knowledge Hosting” Strategy. Our CEO and Founder Michael Kolowich discussed these new ways to think about organizational…

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